Help kids this holiday season with the Wishing Tree

There’s a little tree by the front desk of the Spencer Fox Eccles Business Building that has gift tags hanging from it. It's a Wishing Tree. Each one has a single item written down — often a pack of colored pencils or a board game — that a child hopes to receive this holiday season. Each of the children is from a family who [...]

2015-11-30T14:52:21-07:00November 30th, 2015|

Women in Business partners with Go Girlz at the U

Now is your chance to help! Through December 4th, Women in Business has partnered with Go Girlz to accept donations for any hygiene products and clothing, or make a check out to the Women’s Resource Center. Go Girlz, an organization within the University of Utah community. This program helps economically disadvantaged female students, grades 6-12 in the Salt Lake City school district with the [...]

2017-12-20T10:08:16-07:00November 24th, 2015|

Want a successful charity? Our research might help

Keith Botner, marketing doctoral candidate at the University of Utah’s David Eccles School of Business, is the lead author of the paper “What’s In a Message? The Longitudinal Influence of a Supportive Versus Combative Orientation on the Performance of Nonprofits,” slated to appear in the February print edition of the Journal of Marketing. He shares the highlights of his findings. Listen here and check [...]