Pop star Ariana Grande brought her Dangerous Woman Tour to Salt Lake City earlier this week, and she showed off some powerful business lessons amid the spectacle of her production.

Grande has evolved into one of the world’s most iconic brands that is easily recognizable around the world. Some people strive to be her, but the business-minded would be smart to take what she has done and apply those lessons to their own professional lives.

Check out these five business lessons from Ariana Grande:

1. Brand. Ariana’s brand is consistent and on point, through every album she debuts to her various business ventures such as her clothing line, makeup or bottled water. She maintains that brand consistency as she grows and evolves throughout her career.
2. Iconic hairstyle. Grande’s high-top ponytail has become instantly recognizable. You can’t miss her when you see that hairstyle, and it has now become her identity to how the world looks at her. Stick with something that is consistent in your life so that people can recognize who you are.
3. Integration with technology. During her performances, Grande brings her music videos to life. The crowd will recognize either clothing, graphics or equipment and goes wild. Bring what you have achieved from the past so others will then recognize or identify with who you are.
4. Presentation. It is no secret that Grande presents herself with grace and poise, an important consideration that people often forget when presenting themselves in front of large or even small crowds. Find that connection with the audience to get them excited about what you are about to present.
5. True to herself. Grande has a way of staying true to herself and doesn’t mind speaking out on social issues she believes in. She incorporates that philosophy into her music. Be sure to think about your audience and stick to your ethics and morals as you work and present with co-workers or clients.