at the University of Utah
David Eccles School of Business Press Contact:
Eric Walden, Public Relations and Communications Manager
Eric.Walden@Eccles.Utah.edu | (801) 213-1674
Students Bring Utah Pride to the 2025 Red Rocks Adobe Challenge
Creativity, strategy, and Utah pride took center stage at the 2025 Red Rocks Adobe Challenge, where students competed to develop innovative marketing campaigns celebrating the University of Utah’s nationally ranked Red Rocks Gymnastics team. Hosted by the Information Systems major in partnership with Adobe, U of U Red Rocks Gymnastics, and Tech-Moms, the challenge asked teams to design authentic, data-driven sponsorship campaigns using Adobe Express. Students worked tirelessly, often late into the night, crafting presentations that blended design, analytics, and storytelling to connect the Red Rocks brand with fans and sponsors in meaningful ways. And the Winners Are… First [...]
Insights from the Eccles Alumni Forum: Utah’s Expanding Venture Capital and Private Equity Landscape
Salt Lake City may not be the first place that comes to mind for a thriving venture capital and private equity ecosystem. But, as was discussed in a David Eccles Alumni Network Forum, venture capital and private equity play a critical role in Utah’s business ascent – and even more growth and activity is ahead. Panelists for the event were Smit Naik, Senior Director of Sorenson Impact Investing at the Sorenson Impact Institute, and Aaron Murdock, Managing Partner at Mayer Brown. The Conversation was moderated by Jack Boren, Managing Partner at Epic Ventures and a member of the David Eccles [...]
Professor Jason Cook gives interview on effects of cuts to SNAP
Jason Cook, an Assistant Professor in the Eccles School’s Division of Quantitative Analysis of Markets and Organizations as well as the Marriner S. Eccles Institute, was featured on a Fox 13 News segment talking about the impact of cuts to the Supplemental Nutrition Assistance Program (SNAP) amid the ongoing shutdown of the federal government. Cook noted that SNAP benefits now paused, the implications are considerable for the substantial number of Americans who depend on them to get by. The ripple effect, he added, is that stores which sell goods to SNAP recipients will also be feeling the squeeze. “One in eight [...]
