//Innovation Mindset

Innovation Mindset


Business leaders are under pressure to drive innovation while meeting the everyday demands of business operations. This program provides tools to help you manage this challenge and lead breakthrough innovation at your organization.

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COVID-19 Update

Despite the uncertainty of COVID-19 we encourage you to enroll in our Executive Education offerings with confidence. Courses will be modified to a full or partial distance-learning format in the case of campus closure. Because distance-learning courses will not be able to accommodate on-campus amenities, a discount may be provided. Please contact our office at ExecEd@Utah.edu or 801-572-7273 for more details.

Upcoming Dates:

December 17, 2021
9:00 a.m. – 4:00 p.m. MT

Courses will be held in a hybrid format:

  • 1 day of material will be online as a pre-recorded lecture.
  • 1 day of material will be live on campus. Attendance via Zoom is also available if preferred.

The accelerating rate of change in business requires a radical approach to innovation. Globalization, e-commerce, and social media have removed many barriers to entry and increased the number of choices consumers have, complicating and changing the decision-making process. Innovation is vital to remain competitive and deliver long-term growth, but innovation is more than new product development: It requires a company-wide commitment to change and a culture of innovation that reaches throughout the organization. In this two-day course, you will learn strategies, practical tools, and personal leadership principles from a former innovation leader for Frito-Lay, Hershey, and Walmart US to create a culture of innovation in your organization.

In this program, you will:

  • Discuss major trends causing experts to predict that the next five years will change faster than the past 10 years.
  • Learn how radical innovation completely transforms the ways companies engage with the marketplace and requires new technical skills and organizational competencies.
  • Explore the role of imagination and the ability to envision the future to generate novel ideas needed to remain competitive.
  • Practice techniques to create and manage an innovation pipeline from strategy through commercialization.
  • Develop leadership skills to help you structure ambiguity and influence the decision makers in your organization.

SHRM Recertification Provider 2017

Eccles Executive Education is recognized by SHRM to offer SHRM-CP or SHRMSCP professional development credits (PDCs). This program is valid for 24 PDCs. For more information about certification or recertification, please visit shrmcertification.org.

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Andrea Thomas

Andrea B. Thomas is a Professor (Lecturer) of Marketing, Director of the Marketing Lab, and Director of Business Scholars at the David Eccles School of Business at the University of Utah. She recently joined the university after a 23-year career in brand management, retail marketing, innovation, and sustainability. Previous positions include Senior Vice President of Marketing at Walmart and Vice President of Global Chocolate for the Hershey Company, as well as 13 years in brand management at PepsiCo.

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  1. Alyssa Charles

    “The practical experience and direct application was great. The content and lessons are relevant to business life and outlook in general.”

  2. Alyssa Charles

    “The way the design thinking process was broken down made the process very clear and applicable to me. I will be able to apply this at work and at home.”

  3. Alyssa Charles

    “I really liked the content presented in the slides and videos, but I appreciated most the wisdom/insight provided by Andrea from her own work experience.”

  4. Katrina Vastag

    “Excellent takeaways about how to face and work through varying levels of uncertainty.”

  5. Anonymous

    “It was mentally stimulating, challenged my current thought process, and also empathized with my challenges.”

  6. Anonymous

    “I really liked the content presented in the slides and videos but I most appreciated the wisdom and insight provided by Andrea from her own work experience.”

  7. Anonymous

    “Andrea was so in tune with where the class wanted to go with the info she was teaching and really made it relevant to the issues we are working through. She was also incredibly prepared, knowledgeable and approachable.”

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