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Transaction Details

Company: Activision Blizzard
Ticker:atvi
Yahoo Beta:1.63
Industry:Multimedia & graphics software

Company Description:  Activision, Inc. is a leading creator and distributor of interactive gaming software. The company produces games for major consoles and for PCs.

Purchase Date:18 Nov 2016 Sale Date:29 Sep 2021
Purchase Price:$38.20 Sale Price:$78.75
  --Split Adjusted:$38.20  --Split Adjusted:$78.75
Shares Purchased:100 Shares Sold:100
  --Split Adjusted:100  --Split Adjusted:100
Transaction Fee:$6.95 Transaction Fee:$0.04
Price Range (6 Months Prior):    Price Range (6 Months After):    
High$45.47 High$0.00
Date24 Oct 2016 Date01 Jan 1996
Low$36.15 Low$0.00
Date27 Jun 2016 Date01 Jan 1996
S&P (Purchase Date):$2,182.66 S&P (Sale Date):$4,383.25

Purchase
Timing:  We bought near the six month low.
Reason:  Although Activision beat estimates for Q3 earnings, the company decreased outlook for Q4 causing the stock's price to fall significantly, creating a buing oportunity. ATVI continues to have seven billion-dollar game franchises, has a significant presence in mobile gaming, and has a new game in Overwatch, which is selling well in Asia.

Sale
Timing:  x
Reason:  ActivionBlizzard stock has been adversely affected by claims of a hostile working environment. The company recently announced a settlement with former employees. ATVI has a number of strong franchise titles which continue to have a loyal base. However, analysts are concerned that the customer base is not growing and new, original titles have not enjoyed the success of prior titles. Other gaming companies have also been more innovative in exploring different revenue models.

S&P Gain: 100.82 % Annualized Gain: 15.71%
Stock Gain: 106.15 % Annualized Gain: 16.35%

Dividends:$189.00
Net Holding Return ($): $4,237.01
Net Holding Return (%): 110.72 %