There may be such a thing as a stupid question, according to science

If you ask a question, you expect a truthful response. But it turns out that how you ask and phrase the question can have a huge effect on how much truth the respondent is willing to reveal, according to new research by Eric VanEpps, an assistant professor of Marketing at the David Eccles School of Business.

VanEpps explains the phenomenon in an op-ed in TIME.